A partnership between Fiat and Giorgio Armani was inevitable given that both Armani's birthplace and business are located just a few hours away from the Turin based headquarters of Fiat.
With sustainability as the centre of this design, it is also undoubtedly the masterpiece of a high end designer with a nod to the iconic tailoring that Armani is known for.
The body work is engraved with micro-chevrons, designed to look like textured fabric and the paint contains titanium oxide, designed to absorb pollutants.
The striking wheel design consists of the 'GA' logo, which is repeated on the roof and in the leather, sourced from iconic furniture maker Poltrona Frau, on the seats.
The exterior chevron effect has been continued inside through the wool piping on the seats.
Finally, the sustainable features are brought into the cabin in the natural materials on the dashboard, made from re-constituted open pore wood, embellished with thin layers of aluminium.